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How to plant a “referral tree” and earn extra cash

Has this ever happened to you? You procrastinated preparing for a listing presentation. Then you got super busy and had to slap the CMA together at the last minute before rushing out the door. Now,...

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The biggest sales mistake new agents make

Most people will say that building walks are simply a numbers game. But is that entirely true? While knowing how many calls it takes to get in the door requires knowing the numbers, overall sales...

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Defining your value in a cooling market

The market is falling. Prices are on the decline. Sales are slowing. Everyone is focusing on what happens to a realtor’s business, and the challenge for brokers/owners has doubled. Not only does your...

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Working with investors and maximizing your market share in 2023

Any business needs to measure whether it is growing or contracting to make key decisions on its future trajectory. As a realtor, it is wise to adopt a similar procedure to evaluate your business, and...

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Expert Insights: Bozoma Saint John on the power of authenticity

Bozoma Saint John, one of the top leaders in marketing in this world, was recently at the OREA Reality Conference in Toronto. I’ve always believed it’s important to learn from those outside the...

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The insider’s guide to succeeding in real estate: Tips for your first 30 days

When I went through the licensing courses over a decade ago, the main theme was teaching you how not to get sued. There wasn’t much about actually building a successful business. I was lucky to have...

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How to navigate performance challenges and drive results with kind leadership

Doug was sick to his stomach. The agents on his team weren’t selling like he knew they could, and the unstable market was making his own sales wobbly. Since he shelled out a significant amount of...

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REACH Canada 2024: What’s happening?

As you may have heard, REACH has launched its 2024 Canada cohort. If you’re familiar with REACH’s programming, this time you can expect some new people, fresh ideas and innovative solutions for the...

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